CYBERPUNK 2077 @ E3

Agencies: Visionary & White Walls

Client: CD Projekt Red

Location: E3 - Los Angeles, CA

Project Live Date: Q3 2018 | Q3 2019

For two years in a row, I was the co-lead across the collaboration between top video game developer CD Projekt Red to design and produce their E3 presence hyping the long-anticipated title “Cyberpunk 2077.”

Our experience celebrated the game’s dystopian ‘Night City’ setting through an immersive environment housing CD PR’s momentous E3 gameplay reveal, with elements including a private cinema, a look behind the scenes, and even the Totentanz Bar straight from the game.

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KEY SERVICES:

  • RFP Management & Pitch Creation

  • Client Services & Account Management

  • Creative & Consumer Strategy

  • Complete 3D Spatial Concepting & Design 

  • Collaboration on Asset Development, Full Graphic & Print Execution

  • Custom Fabrication, Scenic & Technical Services

  • Management of Exhibition Space, handling Logistics and Venue Management

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